Bel Booker

Senior Content Writer

Bel has a background in newspaper and magazine journalism but loves to geek-out with Attest consumer data to write in-depth reports. Inherently nosy, she's endlessly excited to pose questions to Attest's audience of 125 million global consumers. She also likes cake.

See all articles by Bel

Articles written by Bel Booker

Building a sustainable brand: Q&A with Pip & Nut, Toast Ale and Kraft-Heinz

11 min read

Is “data blindness” a problem for marketers? Tom Roach thinks so

6 min read

6 Ways FinTech marketers can adapt to changing consumer behaviour

Finserv

6 min read

January 20, 2022

A need for speed: C Space’s award-winning COVID-19 research project

Food & beverage

4 min read

Red roses are a cliche – the customer insight that gave Bloom & Wild their most successful Valentine’s Day

5 min read

August 30, 2024

Will Buy Now Pay Later (BNPL) regulation deter consumers? [infographic]

Finserv

The future of food: Q&A with Ugly Drinks CEO and Attest

Food & beverage

August 30, 2024

Tom Roach on the value-destroying divide between ‘brand’ and ‘performance’ marketing

6 min read

Who’s doing the most pandemic drinking? UK vs US grocery trends dissected [infographic]

Food & beverage

5 min read

How DRY have ridden the growth of the sober curious movement

Food & beverage

6 min read

Want your brand to hit the headlines? Here’s how to use consumer surveys to score PR

9 min read

Gone viral on TikTok? Check! Little Moons Marketing Director Ross Farquhar on what’s next

Food & beverage

6 min read

September 12, 2022

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