How DRY Soda pivoted to create a winning growth formula in 2021

Bel Booker

Senior Content Writer

Last updated on
October 8, 2021

For DTC Day, Attest Founder and CEO Jeremy King caught up with DRY CRO Betsy Frost to talk about how they created direct-to-consumer success during the pandemic.

Table of contents

Read more about what DRY did and how they jumped onto the D2C opportunity.

Bel Booker

Senior Content Writer

Bel has a background in newspaper and magazine journalism but loves to geek-out with Attest consumer data to write in-depth reports. Inherently nosy, she's endlessly excited to pose questions to Attest's audience of 125 million global consumers. She also likes cake.

See all articles by Bel

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